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Picture of a showroom

Due to NDA restrictions, specific showroom visuals cannot be shared.

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01 Adidas

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​​​​​​DSG Activation

for Buyers meeting ​

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​Executed brand-right presentation standards for internal stakeholders and retail partners in preparation for GTM and seasonal launches.

A non-descriptive pair of shows on pedestal
A view of non-descriptive shows (dark)
Non-descriptive clothing hanging on a rack with a mannequin wearing a rain jacket

 

02 Adidas

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Showroom Activation for Opening event ​

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​Restyled mannequins and elevated key product moments to reinforce storytelling in the new spaces to present a premium showroom presentation 

Mannequin wearing a green puffer jacket
A view of non-descriptive shows (white)
Mannequin wearing a raincoat and jacket

 

03 Adidas

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Showroom Activation for All Buyers​

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​Partnered cross-functionally to prepare high visibility zones and ensure priority alignment within zones based on standards and needs to ensure layout optimization and readiness. 

a athletic white shoe
Poster with the words that says built for motion
bottom of white pair of shoes showing a close up of the tred

 

04 Columbia 

   Sportswear

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Buyer Sales Meeting​

Product activation

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​Facilitated sample zoning and product organization to support AM/CA and EU line review and cross-functional GTM alignment

close of a green jacket that says columbia
non-descriptive low lite view of shows on a wall display
non-descriptive jackets hanging on a rack

 

Thoughtful Presentation

Strategic Storytelling

Meaningful Connection 

Jessica Bevilacqua's signature

 

Each showroom experience is designed to reflect the season's story, elevate the product and create a lasting impact 

 

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Jessica is considered a high-level MC

                      -Adidas Team

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